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Guiding Business Owners to the Freedom They Deserve

 Build a business that works—for your life, your mission, and your bottom line.

The M.A.P. Framework: Your Simple System for Growth

 Mindset 

You’re smart. You’re driven. You’ve got big dreams. So why does success still feel out of reach—and why does running your business sometimes feel like a black hole of confusion, guilt, or straight-up avoidance?

Most business owners aren’t lacking ambition—they’re lacking the mindset, clarity, and support to break through.


Action / Accountability

How many webinars have you attended? How many coaches have you worked with? You’ve got the knowledge. What you’re missing is implementation.

You know what to do. We help you do it. No more blaming, complaining, or hiding. With weekly support and real accountability, you’ll stop spinning and start building unstoppable momentum.


Profit

Do you have a profit or a loss? Or are you letting your mindset convince you of false information?

Most entrepreneurs were never taught how to manage money, build a business strategy, or feel in control of their time. If you’ve ever thought:

  • “Where the heck did my money go?”
  • “I’m making money... but I still feel broke.”
  • “Everyone else seems to have this figured out but me.”
  • “I don’t feel like a business owner because I don’t even have a website.”
  • “I want to write a book... but I don’t know where to start.”

We're here to change that—with empathy, with clarity, and with a step-by-step plan that works for you.

Because you deserve to feel proud of your business, not powerless around it.

HOW TO WORK WITH US

MAP: Tools and Foundation

MAP: Tools and Foundation

MAP: Tools and Foundation

 (DIY + Light Support)

  • Weekly video tools and tutorials
  • 2x 1:1 coaching sessions
  • Great for self-starters who want structure with flexibility

MAP: Vision to Impact

MAP: Tools and Foundation

MAP: Tools and Foundation

 (Recommended)

  • 8-week journey
  • Dream, set clear goals, track daily actions
  • Know how many messages to send, where to focus, and what to say
  • Personalized support from Vision to Impact

MAP: Confidence Journey

MAP: Tools and Foundation

MAP: Confidence Journey

(VIP)

  •  12-week intensive
  • Funnels, financial tracking, visibility growth, offer alignment
  • Weekly sessions + high-touch accountability

Our Services Include:

 📊Monthly Reports You'll Actually Understand
No more financial jargon. Just clear insights in plain English.


💸Pay Yourself First (Finally)
End the feast-or-famine cycle with cash flow forecasting that ensures you’re not the last one paid.


📈Life-First Business Strategy
Build a business that supports the life you want—not one that consumes every waking hour.
 

🧠Money Mindset Transformation
Release the shame, fear, and limiting beliefs that have been holding your finances hostage.
 

🎯Guidance Tailored to Your Reality
Your business isn’t like anyone else’s—your plan shouldn’t be either.

Ready to have less stress and create a map to freedom?

Free Strategy Session

The Support and Education You Never Had

DIY Bookkeeping Support Package

DIY Bookkeeping Support Package

DIY Bookkeeping Support Package

Bookkeeping Services:

Insight & Recommendations


Reports:

Monthly


Accountability Partner:

Quarterly 


Goals & Strategies:

Bi-Annually


Extra Support:

Email

Financial Clarity Package

DIY Bookkeeping Support Package

DIY Bookkeeping Support Package

Bookkeeping Services:

1-2 statement reconciliation


Reports:

Monthly


Accountability Partner:

Monthly


Goals & Strategies:

Quarterly


Extra Support:

Phone & Email

Financial Confidence Package

DIY Bookkeeping Support Package

Financial Confidence Package

Bookkeeping Services:

3+ statement reconciliation


Reports:

Monthly


Accountability Partner:

Weekly


Goals & Strategies:

Monthly


Extra Support:

Phone, Zoom & Email

Start Your Journey to Financial Confidence Today

Ready to get started?
Free Strategy Session

iNSPIRATION-mOTIVATION-EMPOWERMENT

A Personalized Journey Towards Financial Empowerment

 

"Working with Becca Heissel has been an incredibly inspiring and motivational experience. Her weekly emails held me accountable and ensured I stayed on track with my financial goals. Becca helped me cut back on unnecessary expenses while guiding me to make meaningful purchases. She created a safe environment where I felt confident taking meaningful tax deductions.

My relationship with money was very insecure before I started working with Becca. I felt powerless and like I had no way of controlling my income. That has totally changed now! I have so much control over my income and am doing amazing work that I love. Becca also gave me valuable tips to increase my sales and build my confidence in this area.

Becca creates a safe space where I felt comfortable being vulnerable as well. She is extremely passionate about her work, and I know you will feel that too!"

Nicole Mannarino -Strength and Performance Coach

Group Transformation Program

12-Week Individual Transformation

12-Week Individual Transformation

Perfect for business owners who want accountability, motivation, and financial clarity in a more affordable group setting.



  A Journey to strengthen your financial foundation and eliminate self-doubt. 

 

  • Build confidence and financial literacy
  • Transition to conscious spending
  • Set and achieve personal and business goals
  • Turn numbers into actionable knowledge
  • Remove fear from your finances
  • Feel inspired with your money
  • Business planning aligned with personal aspirations
  • Stop budgeting, start bookkeeping 
  • Develop a positive relationship with your finances
  • Understanding financial reports: Learn to read your bookkeeping reports



What's Included:

  • 3-Month Program
    Group program designed to make financial growth accessible and motivational.
  • 6 Group Calls
    Collaborate with like-minded business owners, share your goals, and get inspired to take action.
  • 1 One-on-One Call
    Personalized coaching session to dive deeper into your unique business needs and financial goals.
  • Meeting with a CPA
    Gain professional financial insights with one meeting with a CPA to review your business structure, tax strategies, and goals.



Share Your Goals

Talking about finances in a group setting can be tough, but sharing your goals with other entrepreneurs is motivational! This program provides a supportive environment where you can receive the same level of accountability and financial clarity at a more affordable price. Whether you’re looking to stop “robbing Peter to pay Paul” or finally take control of your money, this program gives you the tools, strategies, and support you need

12-Week Individual Transformation

12-Week Individual Transformation

12-Week Individual Transformation

Looking to achieve full financial confidence and build robust accounting systems through personalized, in-depth intuitive leadership.



  A Journey to Improve your overall financial wellness and create robust accounting systems 


 

One-to-One Empowering Deep Dives:

  • Overhaul your money mindset
  • Build confidence and financial literacy


Financial Confidence and Strategy:

  • Basic business setup and organization
  • Transition to conscious spending
  • Eliminate financial stress


Inspiration and Empowerment:

  • Set and achieve personal and business goals
  • Separate and manage expenses effectively
  • Turn numbers into actionable knowledge


Strengthen Your Financial Foundation:

  • Remove fear from your finances
  • Feel inspired with your money


Comprehensive Review and Goal Setting:

  • Review of past financial data
  • Clear goal setting: 3 goals in seven key areas of your life


Business Planning and Financial Understanding:

  • Business planning aligned with personal aspirations
  • Establishment of business structures and systems
  • Understanding financial reports: Learn to read your bookkeeping reports


Love Your Money:

  • Develop a positive relationship with your finances


Continuous Growth and Support:

  • Achieve at least 12% of the goals we set
  • Regular inspiration, motivation, and empowerment sessions
  • Financial literacy enhancement
  • Access to a financial therapist for deeper insights


Building Financial Muscles:

  • What is a deduction and how it benefits you
  • Learn how to use QuickBooks Online (QBO)
  • Set up an accounting software tailored for your business
  • Improve overall financial health
  • Say goodbye to robbing Peter to pay Paul
  • Debt management and credit card interest reduction strategies

 

Business Planning:

  • Choosing a Business Entity: Learn the benefits and drawbacks of LLCs, S-Corps, and Sole Proprietorships.
  • Employee Vs. Contract Labor


Copyright © 2025 Business Owners Advocate - All Rights Reserved.

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